Friday, August 17, 2012

Nine in ten car navi users basically rely on their systems

How much do you trust your navi's routes? graph of japanese statisticsjapan.internet.com recently reported on a survey into driving and navigation systems, conducted by Micware, a company that not coincidentally makes a oddly-spelt navigation Android app Comcierpass?

Demographics

Between the 17th and 19th of July 2012 600 respondents between the ages of 20 and 59 were chosen by some means to complete a survey. The only further demographic information was that they all drove a car at least once per month.

I?lll be doing one of my three drives a year on Friday, when I go off to visit various graves for Obon. The car I rent from Toyota comes with a navigation system as standard, but the maps are often a year or so out of date, unfortunately. Indeed, one of the graves we?ll be visiting has had a new housing estate built nearby and opened about two years ago, but the maps are not yet updated and every time I almost miss the turn as there is no announcement!

Research results

Q1: This summer (July to September 2012), do you plan to or have already performed a long-distance drive? (Sample size=600)

Q2: Do you use a navigation system when you drive? (Sample size=600)

Yes, usually 22.5%
Yes, sometimes 17.8%
Yes, occasionally 29.2%
No, never 30.5%

Cross-referencing Q1 and Q2, we get this:

Q1+Q2: This summer (July to September 2012), do you plan to or have already performed a long-distance drive? (Sample size=600, by navigation system use)

? Yes No
Yes, usually
N=135
63.0% 37.0%
Yes, sometimes
N=107
50.5% 49.5%
Yes, occasionally
N=175
36.0% 64.0%
No, never
N=183
20.8% 79.2%

Q3: How much do you rely on your navigation system?s route search function? (Sample size=300, those who rely on their navigation system)

Completely rely on 12.7%
Sometimes I override its routes (to SQ) 76.0%
My own decisions take priority (to SQ) 10.3%
Cannot really rely on it (to SQ) 1.0%

Q3SQ: When do you find it difficult to rely on your navigation system?s route search function? (Sample size=262, those who don?t completely trust route search)

When its maps don?t use new roads 76.3%
When it doesn?t find the shortest route 63.7%
When information on petrol stations, convenience stores, etc is out of date 44.7%
When turn instructions do not reflect the current situation 38.2%
When it ignores current conditions and gives an inaccurate arrival time 16.4%
Other 1.1%

Q4: Have you ever experienced following the navigation instructions to your destination, but ended up at a different place? (Sample size=417, those who use their navigation system according to Q2)

Read more on: car,micware,navigation

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Related articles:

  • Nearly half of Japanese drivers have car navigation systems
  • Car navigation systems owned by majority of Japanese drivers
  • Japanese car rental services
  • Guru-Navi rules Japan?s restaurant search sites
  • Source: http://feedproxy.google.com/~r/WhatJapanThinks/~3/AQnbgihr1Qo/

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