Surpassing Siri? Veveo aims to top Apple with voice search for video

Screen shot - http://www.youtube.com/watch?v=jycxPVzE1H0

Veveo says its voice recognition technology could offer a more "conversational" interaction between users and devices.

A new voice recognition technology for searching video ? referred to by some as "Siri on Steroids" ? could be coming to devices as soon as this year courtesy of Andover-based Veveo.

The company has developed technology which searches video content by figuring out the meaning behind what you're saying, said Veveo CMO Sam Vasisht.

"We've realized that these technologies have gotten to the point where you can make them conversational," Vasisht said. "It's like the Star Trek model ? you can hold a dialogue."

Veveo's technology "would've blown Steve Jobs' socks off," writes Entrepreneur's John Patrick Pullen ? even as Siri-powered Apple (Nasdaq: AAPL) TV "seems as if it may never come to pass."

With Veveo, a user could ask a device "show me action movies" ? bringing up action results ? and then modify the results with statements like, "what about Matt Damon" to filter the results by the actor and "show me the latest ones" to bring up the most recent Matt Damon movies, Vasisht said.

The user could then ask, "Who are we playing tonight?" ? and the app will know you're no longer talking about action movies, Vasisht said. The app will figure out that you're asking about football, and that you're in Boston, and will speak to you with details about who the Patriots will be playing, he said.

"Voice is going to become one of the commonly expected interfaces" in the future, Vasisht said. "And this is one of the most advanced solutions relating to how people can interact with devices and apps."

The technology is a combination of natural language processing and voice recognition, he said. It is targeted for mobile devices, TVs and set-top boxes. (Check out a demo here.)

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